the media impact and improved, but also to put pressure on us from the other side: how to better respond to and interpret public opinion, to better take on "public opinion beacon" feature [People's Daily President Zhang Yan farmers]: Recently, International Department, a young newspaper editor wrote a report. This report analyzes the network we have an international review of the repercussions. She found reprinted in the World Wide Web,
tn, and 77 percent supported the views of the readers of this article; while Sina Weibo account of a well-known character in the text editor 140 reproduced, disrupting logical reasoning, not included in the key statement users reflect on the different,
tn, 55.4% of the negative attitude, thread half vent their dissatisfaction, even a lot of irrational, uncivilized remarks. The young editor asked, can not put his hand over this position microblogging let, to take the initiative to establish the official newspaper microblogging to promote high-quality work. I let the printed report refer to a member of the editorial board members,
tn, and the editorial board devoted to open discussion,
tn, it was decided during the launch of the official People's Daily microblogging ready basis.[People's Daily President Zhang Yan farmers]: a young editor of recommendations to bring a handshake from traditional media and the media, which also stems from the People's Daily,
tn, strongly in the new media landscape in the "sense of crisis." Edit the Agency reporter training, there is also a discussion of our great touch. A young editor also said the People's Daily's circulation is now more than 280 million copies, this figure looks a lot, but still relatively small. He cited our "rival": "microblogging queen" Yao Chen,
tn, fans 19550000,
tn, which means that every time she spoke audience,
tn, even if not micro-blog "Forward" indirect spread after circulation than People's Daily nearly seven times more.[People's Daily President Zhang Yan farmers]: Indeed.
we are facing an unprecedented ecological public opinion,
tn, we must address the challenges of traditional media, but also to meet the challenges of new media; necessary to change the pattern of participation in domestic public opinion, but also to participate in the international dissemination of information competition. "Constantly improving public opinion to guide the authority,
tn, credibility and influence," which is a requirement in 2008 when President Hu Jintao visits the People's Daily to improve the ability to guide public opinion put forward. To complete the tasks assigned by the Party Central Committee, only emphasizes the correc
tness of public opinion and firmness far enough,
tn, the more necessary in accordance with the general secretary asked: "careful study of the status and trends in the news media,
tn, in-depth study of the psychological characteristics of various audiences and acceptance of habit ",
tn, innovative forms,
tn, methods and means.
by public opinion to guide the effectiveness and credibility to win the audience, unite the people and promote consensus.[People's Daily President Zhang Yan farmers]: The People's Daily, the focus of our work is to build a new pattern of public opinion to guide the establishment of modern communication system.[People's Daily President Zhang Yan farmers]: We are talking about the People's Daily,
tn, has not only said that every day 24 edition of this newspaper. Daily content has expanded, she was a phalanx of media,
tn, including People's Daily, People's Daily, People, People Search, People figures, Global Times, China Automotive News, China Energy News, Health Times, Securities Times, also news front, People's Forum, cultural and historical reference is more than 20 community newspapers. People's Daily, the media is moving towards "all media."[People's Daily President Zhang Yan farmers]: New Media is a new force in the People's Daily. In traditional media, the People's Daily has long been acutely aware of the comparison challenge of the Internet,
tn, and the first to propose innovative strategies and countermeasures,
tn, hit a lot of "first." People was founded in 1997, more than Sohu.
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